GTM systems,
not GTM consulting.
I architect AI GTM systems, partner with your team to build them, then transfer the capability to run them.
Schedule a ConversationFractional GTM Operator
For: Series A/B SaaS companies at $1M-$5M ARR that need senior GTM leadership without a full-time VP hire.
20 hours/week embedded in your business. I join your leadership team, run the AI readiness assessment, define the requirements, and partner with your RevOps team to build the infrastructure. Then I operate it alongside them until you're ready to run it yourselves.
What I architect and operate alongside your team:
- →Positioning, ICP, and messaging frameworks validated against real buyer language
- →Signal-based prospecting: Clay workflows monitoring 300-500 target accounts, scored HOT/WARM/COLD, with personalized battlecards for accounts in motion
- →Content engine tied to keyword strategy and signal data
- →Sales enablement: discovery frameworks, objection handling, competitive battlecards grounded in buyer feedback
- →Measurement: pipeline source attribution and close rate parity between founder-sourced and rep-sourced deals
AI infrastructure included (not sold separately):
Account Intelligence
Scores 300-500 target accounts weekly based on hiring, funding, and tech adoption signals. Accounts with multiple concurrent signals go to the top of the outbound list.
Network Mapping
Maps your leadership team's network to target personas and surfaces warm introduction paths.
Domain Agents
AI systems trained on your market, competitors, and buyers. Cuts research time in half and keeps competitive intel current.
What this looks like in practice:
- →I participate in leadership and board meetings
- →I directly own prioritized GTM workstreams
- →I mentor and build capability in your existing team
- →I architect the systems and partner with RevOps to build them, then hand them off
Duration: 9-12+ months
Investment: $15,000/month
Limited to 2 concurrent clients
On-ramp
GTM Sprint
For: Leadership teams that want clarity before committing to a fractional engagement.
A 4-week focused engagement that combines AI readiness assessment with infrastructure requirements and architecture. You get board-ready findings and a concrete blueprint your RevOps team can build against.
What's included:
- →Competitive positioning and market visibility analysis
- →Pipeline architecture and conversion audit
- →ICP validation against actual deal data
- →AI/automation readiness assessment
- →Clay workflow architecture and requirements for your RevOps team to deploy
- →Executive briefing with prioritized recommendations and business case
Deliverable: Board-ready diagnostic report plus AI infrastructure blueprint and requirements your RevOps team can execute against — yours to keep regardless of what happens next.
Timeline: 4 weeks
Investment: $15,000–$20,000
If the Sprint surfaces pipeline opportunity worth pursuing (it usually does), we move into a Fractional engagement. The Sprint investment applies to the first month.
| GTM Sprint | Fractional GTM Operator | |
|---|---|---|
| Timeline | 4 weeks | 9-12+ months |
| Commitment | Low | High |
| Outcome | Clarity + initial infrastructure | Full revenue system |
| Best for | Diagnosing and testing fit | Building and operating |
| AI infrastructure | Readiness assessment + requirements | Architecture + operation alongside RevOps |
| Investment | $15,000–$20,000 | $15,000/month |
Start with a conversation
30 minutes. No pitch. I'll tell you what I see in your GTM and whether I can help. If I'm not the right fit, I'll tell you that too.
Schedule a ConversationOr run a free diagnostic with our GTM tools → /lab